Taco Bell Introduces Breakfast

Taco Bell Introduces Breakfast

Taco Bell Breakfast

Taco Bell rolls out breakfast, or first meal as they call it, nationwide today.  Breakfast will be served from 7 am to 11 am daily.  Breakfast options will include the highly anticipated Waffle Taco, the all-in-one A.M. Crunchwrap and Cinnabon Delights.  This will be Taco Bell’s most extensive menu change in over 50 years of operations.

“Fans already like to come to Taco Bell for lunch and dinner, and they share with us their love of late night.  Now they are not just asking, but telling us they want Taco Bell breakfast,” said Taco Bell President, Brian Niccol.

Breakfast is the fastest growing day part in the quick service restaurant business.  Taco Bell will support their self coined First Meal push with an aggressive media campaign geared to getting the word out about breakfast.  Live Mas!

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By Dave
Serving the latest restaurant news and helping others by revealing the underlying formulas that make a restaurant profitable.

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